Starter Site Website Proposal for a WordPress Website

Use Case: Your client has a tight budget or deadline.  Using a starter site is an excellent solution, as it allows you to quickly and efficiently build brochure-style websites. This website proposal explains that the website will be built using a template ‘starter site’ as the design base for a WordPress website.

Goals: The client understands what they are getting and feels confident about accepting the proposal, thereby avoiding scope creep.

Personal Experience: When clients have been on tight budgets, I’ve offered this solution and have refined how best to present it. It’s a great way to secure a client initially and then grow them over time into more advanced websites and care plans. In other words, it serves as a gateway to larger and recurring revenue streams.